- Ex #1 – Printing Company
Today with Digital equipment all commercial printers are good, some have faster turn-around times, some are a little cheaper. But truly successful printers help their customers be more successful with how they use their printed materials. Businesses that can offer added value to their basic package of services and/or products create more value for their customers.
- Ex #2 – Restaurant
Everyone is looking for value today. Even Restaurants can get creative in the way they bring added value to their customers without costing a lot. Free WiFi in the lounge while people are waiting can reduce the perception of wait times. New technology can limit the login times so people aren’t “camping” in your lobby or worse, at the table.