Published by the Modesto Bee, Deke Farrow
A forum with the theme “Our World is Changing” was held Monday to help Latino business owners and would-be business owners understand opportunities and responsibilities. It also aimed to help the business community at large with marketing to the growing Latino population.
Over several hours at the Community Center, an audience of about 80 people got information and advice from panelists on overcoming obstacles in starting a business, safeguarding it, expanding it, meeting legal requirements, communicating effectively with consumers and more.
“People are learning more and more about what it takes to start a business, sustain it and grow it,” said keynote speaker Luis Molina, the mayor of Patterson.
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